Heroku taught the world
to deploy. We kept the lesson.
Heroku invented the push-to-deploy workflow that every platform copies. But per-dyno pricing, sleeping free tiers, and a dashboard you can't brand make it hard to scale a business on. Boottify gives you the same `git push` experience — on Kubernetes, under your brand, at a flat per-node price.
The dyno model worked at $7/month.
Not at $700.
Sleeping dynos kill UX
Free and Hobby dynos sleep after 30 minutes of inactivity. Your users hit a 10-20 second cold start. Boottify keeps your pods running — always warm, always instant.
Per-dyno + per-addon billing
A web dyno ($25/mo) + worker dyno ($25/mo) + Postgres ($50/mo) + Redis ($15/mo) = $115/mo minimum for a real app. Boottify: one node, everything included.
No white-label, no brand control
Your clients see herokuapp.com URLs and the Heroku dashboard. You can't resell, can't brand, can't control the experience. Boottify is white-label by design.
Dynos vs. containers.
| Capability | Boottify | Heroku |
|---|---|---|
| White-label dashboard | Built-in | Heroku dashboard only |
| Flat per-node pricing | Yes | Per-dyno, per-addon, variable |
| Dyno sleeping / cold starts | Never | Free + Hobby dynos sleep after 30min |
| Docker-based deployments | Native | Via container registry (added cost) |
| Bring your own K8s cluster | Yes | No |
| Custom domains with wildcard TLS | Free | Free (SNI-based) |
| Managed Postgres / Redis | Via marketplace templates | Via add-ons (separate billing) |
Same workflow. Better infrastructure.
web: npm start worker: node worker.js release: npm run db:migrate
# Dockerfile (auto-detected or generated) FROM node:22-alpine WORKDIR /app COPY package*.json ./ RUN npm ci --production COPY . . RUN npm run build EXPOSE 3000 CMD ["npm", "start"] # boottify.yaml version: 1 runtime: containerPort: 3000 healthEndpoint: /api/health resources: cpu: 500m memory: 512Mi
Your Procfile maps naturally. Web process → main container. Worker → sidecar or second pod. Release phase → post-deploy hook. Same mental model, no dyno limits.
Four steps. One afternoon.
- 01
Connect your repo
Same `git push` workflow you know. Boottify auto-detects your stack and generates a Dockerfile if you don't have one.
- 02
Map your add-ons to marketplace templates
Heroku Postgres → Boottify Postgres template. Heroku Redis → Boottify Redis. One click each.
- 03
Set your environment variables
Copy from `heroku config` or use our bulk import. Secrets encrypted at rest with AES-256-GCM.
- 04
Flip DNS and watch
Point your domain to Boottify. Run Heroku in parallel during cutover. Zero downtime, zero dropped requests.
What you keep
- Your entire codebase, unchanged
- `git push` to deploy workflow
- Preview apps per PR / branch
- Zero-config TLS + wildcard certs
- Environment variables with secrets UI
- Build + deploy logs streamed live
- One-click rollbacks
- Add-on marketplace (Postgres, Redis, etc.)
What you gain
No sleeping dynos
Your apps never sleep. No 30-minute idle timeout. No cold starts. Always instant for your users.
White-label by design
Your brand, your dashboard, your domain. Resell Boottify under your own name to your own clients.
Flat, predictable pricing
One price per node. No per-dyno, per-addon, per-GB surprises. Your bill is the same every month.
Full Docker support
Any Docker image, any stack. Node, Python, Ruby, Go, Elixir — if it runs in a container, it runs on Boottify.
Graduate from dynos.
Book a 20-minute migration call. We'll map your Heroku bill (dynos + add-ons + data) to a flat per-node Boottify bill. Most teams save 50-70% at scale.